Tips On Being A Great Political Campaign Manager.

November 22, 2009

By system

Almost every great campaign has a great political campaign manager standing behind it. Aside from the candidate, the campaign manager is the #1 person on the team, responsible not only for the everyday often have a difficult time finding a qualified and available campaign manager. Often, their solution is to have the candidate serve as his own campaign manager, guiding everyone involved, family, and friends. This is a big problem. Every campaign needs a campaign manager that is not the candidate, even if the manager is only a volunteer or part-time staff member. Candidates need to shake hands, make speeches, and ask for donations… they can’t do those jobs if they are also trying to run the day to day operations of the campaign.

Where, then, can a small, local campaign find a wonderful campaign manager? Here are some places to start the search:

- Campaign Manager of Past Elections – talk to former candidates for the office you are seeking, as well as candidates and politicians in your area to find out who is running the smaller campaigns in your community and whether or not they are available.

- Your Local Political Party – call your political party leaders and ask who they would recommend. Often, political operatives with only a few campaigns under their belt maintain a relationship with local party offices seeking new opportunities.

- Recent College Graduates – check with your town college’s poli-sci department (both undergrad and graduate programs) to see if they know anyone who might be interested in getting their feet wet in a campaign management position. You’d be surprised how many poli sci majors in college also have significant volunteer campaign experience by the time they graduate.

- Friends of the Candidate – while it is often more advisable to have a political campaign manager who has experience in politics, it is not always possible to find someone who has experience and is available. Under these circumstances, the campaign should seek out a supporter who is organized, confident, and willing to learn to serve as campaign manager, possibly with ongoing counsel from paid consultants.

Finding a great political campaign manager is a tough task for campaigns without great exposure or lots of cash, but it can be done. Ask around, talk to previous candidates and current politicians, and don’t forget your local college campus. Above all, remember that letting the candidate serve as his or her own campaign manager is often a recipe for trouble. Seek out a qualified manager for your campaign, you’re sure to be glad, and will be well on the road to victory.

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